THE CHALLENGE 

As a social enterprise relying on donations and targeting an audience that needed help and empathy, VR Therapies needed a full rebrand to bring their marketing comms into the modern age and make a real connection with users looking for support. Their old branding wasn’t cutting it, lacking in warmth and more importantly, the accessibility needed to show off the true benefits of VR therapy. 

SOLUTION 

We kicked off a full-on rebranding journey to transform the social enterprises look and messaging across all their platforms:

Brand Refresh
We gave the logo a fresh new design and picked a soothing colour palette with super approachable typography, all aimed at giving off those warm, supportive vibes.

Website Overhaul
We rebuilt the website to be as welcoming and easy to use as possible, with smooth navigation and mobile optimisation. Alongside this, we crafted a content strategy that really spoke to users—focusing on empathetic messaging, helpful educational resources, and real user testimonials to build trust and keep people informed. We made sure everything was designed to help users feel supported from the moment they landed on the page.

RESULTS 

The rebrand really turned things around, creating a platform that feels way more approachable and informative. This has done wonders for building user trust and keeping them engaged. The new website and marketing materials have totally put the client on the map as a leader in VR therapy, making it super clear just how transformative it can be. And the best part? We’re still collecting feedback from users to make sure the brand keeps evolving and stays in tune with what the audience truly needs. It’s all about making sure it keeps hitting the mark!