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#TYWYBIERASZ - Creative campaign concept targeted at employees and job candidates

PKO Bank Polski

A recruitment campaign that invites you to rethink your career path. At PKO Bank Polski, professional growth can begin with a change of perspective – and the choice is yours.

Creative campaign I Employer Branding: Creative campaign concept targeted at employees and job candidates

BACKGROUND

Samsung aimed to launch an awareness and educational campaign for its Class A energy-efficient dryers. The primary challenge was translating complex technical specifications into tangible, everyday benefits. The campaign needed to address common consumer barriers and questions while highlighting Samsung's competitive advantages over other brands in the market.

SOLUTION

Samsung aimed to launch an awareness and educational campaign for its Class A energy-efficient dryers. The primary challenge was translating complex technical specifications into tangible, everyday benefits. The campaign needed to address common consumer barriers and questions while highlighting Samsung's competitive advantages over other brands in the market.

RESULTS

Samsung aimed to launch an awareness and educational campaign for its Class A energy-efficient dryers. The primary challenge was translating complex technical specifications into tangible, everyday benefits. The campaign needed to address common consumer barriers and questions while highlighting Samsung's competitive advantages over other brands in the market.