We created Samsung LIVE Presents - a first-for-New Zealand, Samsung live eCommerce platform combining informative and engaging content that educates about products and Samsung e-store promos.

Pioneering a new kind of shopping experience

New Zealand is still very much used to in-person retail. So, how does one of the world's most innovative tech companies disrupt the market? By combining the convenience of online shopping with the fun of classic retail. Introducing: Samsung LIVE Presents.

We developed an eCommerce shopping platform that is part livestream, part online shopping, part TV show. Hosted by Walter Neilands, this New Zealand first has entertained thousands of viewers, delivered massive sales numbers and generated fresh brand engagement. This allowed us to set a new benchmark and even earned us Best Practice from Samsung global.